24-Hour Pitching Boost for PRSA | Michael Smart PR

“No matter how many emails I have in my in-box, I always make time to read your helpful tidbits about PR. They are invaluable. So, thank you. You always offer something worth reading.” - Alyssa Burns

“Your PR tips work! I've landed three huge national publications (including the New York Times) over the last 12 months. All due to your tips on pitch formatting, subject lines and strategic targeting.” - Mike Nolan

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“I have followed your emails now through 3 different jobs. Thanks for all you do!” - Tracy Bender

“Just a quick note to thank you for these weekly updates. The majority of the work-related ‘best practices’ e-mail missives I receive each week are not helpful. Yours is the exception.” - Andy Baron

“LOVE your emails, Michael! I’d pay for the stuff you’re sending me now! But don’t change your strategy just yet:)” - Howard Collett

“I think you are brilliant and I share your emails with my colleagues regularly. Even if we have employed your suggestions before, your emails are great reminders of PR techniques that work well. Thanks.” - Sean Crowley

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“I've gotten more out of your email insights and 4 Pillars of a Media Relations Master than I have with several internships and a degree in PR. Thank you for all of the advice.” - Nia Moore

“I really appreciate how hard you work at creating truly insightful, actionable content for your readers.” - Marilyn Heywood Paige

“Awesome input as always, Michael. Your email is one of the few that gets read and does not go straight into ‘Deleted Items.’” - James Williams

“Michael, I have been applying your suggestion about engaging with reporters outside of my normal pitching. So far, 4 of 5 have responded with a resounding ‘thanks, Angela – how can I help you?’ I LOVE THIS. Thank you for helping this old dog get re-inspired. Please keep the tips coming!” - Angela Fulcher

“I am a new PR pro and need all of the input I can get. The way you explain specific concepts really hits home and makes sense to me. Each week I walk away with something, even if it is a reminder of what I already know. I can only imagine how beneficial your program is, if I find so much value in the weekly emails.” - Janni Nagle

“I get a lot of emails every day from different professional organizations offering industry news, tips, classes, etc. I want you to know that of all of those, your emails are the ones I open every time because of great content. Keep putting yourself out there and encouraging those of us who are on the trail behind you. It means more than you know.” - Courtenay Sprunger

“Thank you for always having just the ‘write’ way to address and approach the ever-changing world in which we work. Having worked as an independent public relations consultant for 25 years, your messages are like manna from heaven.” - Chris Book

“Is there a way I can get past email newsletters? Like a lot of them. Like all of them. The first one I got here was so valuable.” - Jeff Kapec

“Michael, Can I just tell you how refreshing your emails are? You express a side that is often missing in this business; how it takes a lot of courage to do this job … and that it’s OK when we doubt ourselves. We learn from it and find a way to move on. You make PR real, and that’s something the profession could always use a dose of.” - Brian Thompson

“I so enjoy your emails – always useful and I always share your tips! Keep the great ideas coming. Love them all and you make me sound like a pro.” - Kate Simmons

“I wanted to share how valuable your emails have been to me.After applying your tips I’ve already observed better response rates and more of a willingness on behalf of these reporters to use my work. Thanks for all your help.” - Shandi Greve Penrod